Training Magazine releases its annual State of the Industry Report every spring, which gives us statistics from the previous year and forecasts trends based on those figures. It was good news: globally corporate training budgets, globally, increased 32% from 2016 and continue to climb.
What are the corporations spending their money on? The numbers show that they’ve been DIY-ing their trainings, deepening their own internal capabilities by spending budgets on in-house training teams and building their own programs, because nowadays most eLearning authoring tools are fairly easy to use.
In 2018, outsourcing budgets are expected to remain flat. Below, we’ll make a case for the seismic rumblings about to shake things up a bit.
The Biggest eLearning Industry Trends
1.- Personalized Learning, or an anti-one-size-fits-all approach. Personalized learning is an eLearning term that means that, through the software, learners are able to choose their own path and learn at their own pace. Early studies in the educational sphere and anecdotal evidence in the corporate space point to the success of this kind of approach, as most people, not just millennials, respond better to topics that interest them. This will give rise to digital learning, as learners demand more content that not only is personalized to them, but customized for them, as well.
Sales of packaged, off-the-shelf content and Learning Management Systems, typical tools of self-paced learning, are projected to decline by 6.4% by 2021, worldwide. The DIY Era is nearing an end, as a one-size-fits-all approach isn’t appealing to learners living in a hyper-curated world conditioned by Netflix, Google and Amazon.
2.- Microlearning: Microlearning is a teaching style that involves short bursts of highly engaging and interactive information, delivered at the learner’s request. Learners are in full control of their education, and decide what, when and how much they want to learn.
This isn’t a new methodology, but it’s been conditioned and popularized by mobile technology. After your learners have taken and completed a specific course, they’ll need to apply those skills in the field. By offering them a quick refresher that they can access easily, whether on a smartphone or tablet, they can make practical use of the information and retain it better.
3.- Interactive, Video-based Learning: Learning through video will still hold its appeal in the coming years. Mobile phone video lenses are higher tech, so anyone can create quality videos. What we are seeing within content authoring tools is the ability to add interaction to videos, creating games or branching scenarios where the learner can choose a path and see specialized outcomes based on their specific choices.
4.- More Performance Support: Gone are the days of flat data analytics, where the administrator for the LMS gets one-dimensional results from a training like basic scores, numbers of modules completed, or time to complete. What most trainers are looking for are marketing-like deep analytics, which track specific actions the learner chose for their personalized experience, like scrolling on a page, click throughs, and the order of modules they chose.
5.-Gamification: Game-based learning is expected to reach $11.10 billion by 2020. Gamification training is the use of game play elements in a learning experience and is a powerful, neuroscience-backed tool for measuring some behaviors and correcting or redirecting others. While gamification inarguably makes learning more fun and engaging, the science behind it is serious. Learning Apps like Duolingo, Coursera, and Udacity are quick, fun and engaging, not to mention successful and addicting.