August 27, 2021

What is Blended Learning? A Guide to Everything You Need to Know

By: ELM Learning

what is blended learning
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What is Blended Learning?

Blended learning combines the best of two training environments—traditional face-to-face classroom training and high-tech eLearning. By covering all the bases, you can engage all types of learners—those who learn better in a structured environment that includes face-to-face interaction with an instructor, and independent types who learn better with semi-autonomous, computer-based training. 


Your company likely has both millennials who are more used to digital learning, as well as traditional learners; blended learning serves both.


While the classroom offers an opportunity for role-playing with immediate face-to-face feedback, online learning offers personalized, self-paced learning with eLearning/mLearning components that lend themselves to interactive media such as skill-building, games, videos, tutorials, quizzes and social media components, all accessible from the learner’s home page in the Learning Management System (LMS)—and accessible from the learner’s smartphone or tablet.


Read on to learn more about the benefits of blended learning, blended learning models, blended learning best practices, and real-life blended learning examples.

Why Blended Learning?

In the past decade, teachers at higher and lower educational institutions have organically adopted blended learning as a meaningful learning tool in and out of the classroom. Luckily, corporate learning is catching up. The success of blended learning is due to five main benefits:


1. Accounting for Everyone

Blended learning takes every type of learner into account, whether they prefer the familiar traditional classroom, would rather learn online, or try a mixture of both. Without the limitations of a classroom or all-online course, blended learning utilizes a variety of methodologies so the content can be customized to the learner and optimized for the subject matter. While not all face-to-face training is easily translated to digital content, it’s possible to re-engineer existing content for online delivery in a way that complements the existing training. 


2. Learning Trends and Feedback

Blended learning uses online and offline technologies in tandem, allowing instructors to quickly adopt the latest learning trends and modalities into the curriculum. Instructors can also use built-in reporting features in most LMS software programs for deeper, data driven insights into student progress and success. 


For learners, blended learning also offers the unique opportunity to discuss, model, and practice their new skills in a safe space, so they’re not just watching or hearingthey’re doing. By applying the new knowledge shortly after they’ve left the physical or virtual classroom, learners retain what they’ve learned.


3. Lower Costs 

In-class training may seem like a cheaper option when compared to eLearning development, but consider the true cost of face-to-face sessions: Time away from work, paying instructors, and flying in remote employees can eat up a significant amount of the L&D budget. A blended eLearning approach cuts down on travel costs and can be used again and again, which reduces instructor time as well.


4. Fun and Engagement

Blended learning is an interactive experience in every sense of the word. Learners reinforce the offline lessons by practicing online through a variety of different content media, each geared to suit a certain learning style. Learners can choose which type of content they want to interact with, practice what they learn, and communicate with instructors and other learners any time and on any device. The community experience keeps learners engaged and informs teachers about their progress and areas needing more attention.


5. Reach and Personalization 

Global organizations face the challenges of making learning universal, no matter the branch location. Language interpretation and travel can also be concerns, both of which are easily addressed by blended eLearning that brings training to all employees, whether they work in another country or from home.


Diverse reach also means diverse individuals. If all learners have different levels of understanding and expertise, then why force them into the same training program? Blended eLearning creates a buffet-style approach to training, allowing learners to lead and choose how and when they interact with the material. Being able to test out of a familiar topic or listening to the same podcast a few times means each learner gets the training they need (and want).

Blended Learning Models

When you’re teaching a diverse group, it’s almost impossible to tailor the learning experience to suit every learner—or is it? A blended learning model can help you personalize your subject matter for time considerations, learning techniques and even personal preferences, but implementing a blended learning model it requires big changes to how you think about training.


Take a look at some of these blended learning methods and see if they might work for you:

  • Face-to-Face: Traditional instructor-led learning sessions supplemented with technology to allow learners to control their own learning pace. Benefits are role-play, mentoring, hands-on practice, and feedback.
  • Rotation: Students go from one learning activity to another learning activity, either in a structured learning session directed by a teacher, or online in a self-directed manner. Examples include learning stations, labs, and the flipped classroom where learners practice the lesson before attending the face-to-face training.
  • Flex: Flex learning is a term that can be used interchangeably with personalized learning.  By accessing means of integration of learning in a Learning Management System (LMS.), the students control their learning path, choosing what they to learn. The instructor is usually present in a mentoring capacity, to answer questions.
  • Gamification: One of the most effective ways to motivate learners is by letting them play! By using game play elements such as points or levels,  learners feel a little competition and are more motivated to experience the material on their own time.
  • Online Lab: This blended learning model is entirely digital, with little or no instructor interaction, and takes place either before, during or after a training. Learners can access content on mobile phones (mLearning), laptops or tablets. This modality engages and solidifies learning.
  • Self-Blend: Self-blended learning is supplemental content—either in the form of webinars, white papers, industry blogs, or video tutorials—that help self-motivated learners delve deeper into a subject. A robust LMS can combine diverse content sources under one system to encourage curiosity and growth.
  • Online Driver: This blended learning model is entirely self-directed and takes place in a digital environment. Learners can engage with an instructor through chat, email or message board. It provides a flexible schedule and personalized learning, but lacks the face-to-face interaction of other types of blended learning. An LMS is the best way to encourage users to direct their own learning while still monitoring their process as they enjoy media and eventually, engage in classroom discussion. You can choose from existing learning management systems or opt to have an LMS developed specifically for your purposes.
best practices for blended learning

Best Practices for Blended Learning

Blended learning works well for covering a large amount of course material with learners who are independent and engaged. But how can you get learners to take responsibility for their own education? By putting best practices and blended learning strategies to work with the rest of your curriculum, you can make the most of a combined at-home and in-class effort.



Explain Yourself!

If your learners don’t truly understand the reasoning behind combining both independent and in-class learning, you may lose them from day one. Instead, take the time to explain exactly why you’ve chosen blended learning as your method for delivery. Perhaps you want to respect how your learners learn at different paces—and respect their time; or you would rather spend class time putting concepts to work and engaging in dialog.


Include Diverse Activities

Try to be everything to everyone: While some learners prefer to learn by reading, others get better results by doing. There is no cookie cutter method of effective learning, but including diverse activities such as group discussions, online quizzes, games and even role playing drives user engagement for all learning types.


Max Out Media

You and your learners have the most powerful learning tool of all time readily accessible at your fingertips: the internet. Why write out a whiteboard question when you could show an engaging video? Take this a step further: ask learners to watch a video on their own time, then be prepared to answer discussion questions in class the next day. Why tell your learners a fact when you can have them research at home and report back in class? 


Or, try an online module paired with a quick in-class presentation. When learners are given a chance to apply their new knowledge, they increase retention.


Blended learning is effective because learners aren’t just watching or hearing: they’re doing. By applying the new knowledge shortly after they’ve left the physical or virtual classroom, learners retain what they’ve learned, which is a win-win for all.

Blended Learning Examples in Corporate Learning

Check out these real-life examples of blended learning:

ticketmaster logo

When Ticketmaster noticed that their customer service left a lot to be desired, they switched to a blended learning model that combined self-paced custom eLearning with real-world practice that could be observed and assessed for on-the-spot feedback.

cdw logo

Similarly, computer giant CDW found itself lacking when it came to a unified user experience. They made the switch to a synchronous learning platform to allow both in-office and satellite workers the same blended learning resources and tools. Those e-tools were then combined with hands-on experience where learners could practice their skills and become better employees.

Both companies proved that making the switch to a blended learning method means a more customizable experience, but more importantly, a better way for instructors to assess the effectiveness of the module.

implementing blended learning

How to Start with Blended Learning?

Take a step back and consider what your training is providing, and what you want the learner to learn. You probably know this already, having developed instructor-led sessions. Using your experience and the help of the instructors, ask yourself: Where are the problems?


Nearly every trainer will tell you there are aspects of their programs that are difficult—both for them and their learners. Think about dry, factual information such as technical specifications, compliance information, or a complicated series of steps that may require practice to master. This is your crack in the door: what can you take out of the instructor-led sessions and develop as eLearning so learners can learn and practice on their own time—and at their own pace?  


Contemporary instructional design approaches have developed some really interesting and engaging ways of making that assessment, making eLearning and instructor-led content excellent complements to each other.


Moving some course content to eLearning also benefits the instructor-led sessions, allowing instructors to concentrate more on the application of knowledge or on more complicated tasks.  The eLearning can provide the “what” while the instructor-led content can focus on the “how.”


We suggest that you use a system that can track both offline and online training interventions, such as a learning management system that incorporates Tin Can (Experience) API. You can set up such a system to take reports from instructor-led and online learning events equally, and develop a “report card” for each employee to track their learning interventions.


You’re ready to start implementing your own blended learning program! You’ve learned about the benefits of blended learning, blended learning models, best practices, and real-life blended learning examples. Your learners will thank you for offering learning that works best for them.

Categories: Instructional Design